Marketing Lead (f/m/d)

Job Summary

Bunch, a private‑market fintech operating out of Berlin, is seeking an experienced Marketing Lead to build and scale a high‑impact marketing function across the UK, Luxembourg and Germany. The role involves setting and managing the marketing budget, developing a multi‑channel plan, and driving qualified pipeline in euros for a B2B audience of GPs, CFOs and fund operations teams. The successful candidate will own content and credibility programs, orchestrate events for senior fund executives, and leverage growth marketing tactics such as HubSpot attribution, MQL→SQL conversion and digital audience pooling. Collaboration with sales, product and data teams is essential, as is the ability to translate market insight into actionable marketing initiatives. Key responsibilities include leading a small marketing team, engaging agencies and freelancers, and reporting on pipeline contribution and marketing ROI. The role requires a deep understanding of fintech, financial services, or regulated industries and experience building a marketing function from scratch in a scale‑up environment.

Key Responsibilities

• Bunch, a private‑market fintech operating out of Berlin, is seeking an experienced Marketing Lead to build and scale a high‑impact marketing function across the UK, Luxembourg and Germany. The role involves setting and managing the marketing budget, developing a multi‑channel plan, and driving qualified pipeline in euros for a B2B audience of GPs, CFOs and fund operations teams. The successful candidate will own content and credibility programs, orchestrate events for senior fund executives, and leverage growth marketing tactics such as HubSpot attribution, MQL→SQL conversion and digital audience pooling. Collaboration with sales, product and data teams is essential, as is the ability to translate market insight into actionable marketing initiatives. Key responsibilities include leading a small marketing team, engaging agencies and freelancers, and reporting on pipeline contribution and marketing ROI. The role requires a deep understanding of fintech, financial services, or regulated industries and experience building a marketing function from scratch in a scale‑up environment.

About the Role

This role is ideal for someone who enjoys combining strategy, content, data and execution. You will work with cross-functional teams and contribute directly to the company’s digital growth in Kolkata and surrounding areas.

Job Requirements

• B2B Growth Marketing
• Content Strategy

Required Skills