Senior Product Manager – Digital Advertising

Job Summary

Shopfully, a leading shopping‑ad platform, seeks a highly experienced Senior Product Manager to drive adoption and revenue across its global markets. The role focuses on identifying high‑impact opportunities, building data‑driven business cases, and partnering with engineering to ship solutions that resonate with merchants and advertisers. The successful candidate will collaborate closely with Sales, Finance, Data, and Marketing teams to prioritize initiatives, set pricing strategies, and ensure product launches align with market needs. They will also manage stakeholder relationships, communicate progress to senior leadership, and represent the company at industry events. Key responsibilities include market research, opportunity assessment, strategy formulation, product discovery, and cross‑functional alignment. The role demands a deep understanding of digital advertising ecosystems, programmatic bidding, and monetization models, as well as proven experience in creating compelling business cases.

Key Responsibilities

• Shopfully, a leading shopping‑ad platform, seeks a highly experienced Senior Product Manager to drive adoption and revenue across its global markets. The role focuses on identifying high‑impact opportunities, building data‑driven business cases, and partnering with engineering to ship solutions that resonate with merchants and advertisers. The successful candidate will collaborate closely with Sales, Finance, Data, and Marketing teams to prioritize initiatives, set pricing strategies, and ensure product launches align with market needs. They will also manage stakeholder relationships, communicate progress to senior leadership, and represent the company at industry events. Key responsibilities include market research, opportunity assessment, strategy formulation, product discovery, and cross‑functional alignment. The role demands a deep understanding of digital advertising ecosystems, programmatic bidding, and monetization models, as well as proven experience in creating compelling business cases.

About the Role

This role is ideal for someone who enjoys combining strategy, content, data and execution. You will work with cross-functional teams and contribute directly to the company’s digital growth in Kolkata and surrounding areas.

Job Requirements

• Digital Advertising
• Product Management
• Business Case Building
• Strategic Thinking

Required Skills